Analisis Faktor Penerimaan Umkm Terhadap Aplikasi Akuntansi Keungan Berbasis Digital (SIAPIK) Dengan Pendekatan Technology Acceptance Model (TAM) Studi Kasus Umkm Di Tangerang Selatan

Authors

  • Yatimin Institut Teknologi dan Bisnis Ahmad Dahlan Jakarta
  • Masriyanda Institut Teknologi dan Bisnis Ahmad Dahlan Jakarta
  • Aldi Fathurrahman Institut Teknologi dan Bisnis Ahmad Dahlan Jakarta

Keywords:

TAM, Persepsi Kemudahan, Persepsi Kegunaan, Sikap Menggunakan, Minat Menggunakan

Abstract

The purpose of this research is to analyze the acceptance model of accounting application technology based on SIAPIK using the Technology Acceptance Model or TAM with a sample of 65 respondents of MSME actors in South Tangerang City who use information systems. The data is processed using descriptive analysis with SEM data processing. The results of the study are that (1) perceived ease of use does not affect attitudes towards using applications; (2) perceived of usefulnes of usefulness affect attitudes towards using applications (3) Perceptions of convenience influence application use; (4) perceptions of usefulness influence application use. (5) Use attitudes have no effect on application interest. 

References

Pustaka ditulis menggunakan Harvard Style. Akan lebih baik menggunakan software Mendeley [font type Book Antiqua 12].Contoh:
Yandri, P. (2013). Pengambilan Keputusan Dengan Pendekatan Analytical Hierarchy Process (AHP) Studi Kasus pada Pengembangan Kawasan Situ Pulo, Bekasi. Liquidity, 2(1), 87-99.
Pakkanna, M., Rasulong, I., & Akhmad, S. I. W. (2020). Microfinance Institutions And Women Empowerment: Evidence In The Rural Areas Of Tangerang, Indonesia. International Journal of Scientific and Technology Research, 9(2), 3994-3999.

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Published

2022-12-25

Issue

Vol. 1 No. 2 (2022): Jurnal Inovasi Manajemen & Bisnis (JIMB)

Section

Articles